CRAFT DATA EXPANDS ITS THERMAL PRINTER RANGE

Thermal printer specialist Craft Data Ltd. are pleased to announce they have been appointed the UK agent for Chinese thermal printer manufacturer Beijing Spirit Technology Development Co. Ltd.  whose comprehensive range includes mobile/portable versions, embedded or panel mount, Point of Sale (POS) and kiosk options.

Whilst the name within Europe will not be widely known, printer buyers in their home market of mainland China and elsewhere in the world are very familiar with the SPRT brand, currently Beijing Spirit have a 30% share of the mini panel printer market in China. Since 1996 they have been supplying customers with advanced mini panel printers, POS receipt printers, portable or mobile printers and embedded/kiosk printers.  They were the first manufacturer in mainland China to develop and introduce thermal printing technology into their products.

Located in one of China’s leading technology development areas, Shandi in Beijing they have recruited world class talent across all areas of the company and use state of the art components and innovative ideas to produce first rate printing solutions.  With many of their competitors lacking the ability to develop their own key components in-house, Beijing Spirit made the decision very early in their journey to have the necessary design and manufacturing skills in-house.  Other than the thermal print head which is imported from their partners in Japan all other components are developed and manufactured in their own ISO9001:2000 certified factory. This leads to significant cost savings as there are no high component and importation costs from overseas vendors, this also allows for the quality or each component to be fully monitored throughout the complete manufacturing process and where applicable component and fully assembled parts conform to CE, UL and RoHS standards.

To further enhance Beijing Spirit’s customer focused philosophy, they welcome both semi-custom and full custom design applications. With over 20 R & D engineers and a fast sample production line samples can be ready in as little as 3 days.  Beijing Spirit also understand that technology and market requirements do not stand still, so it is their policy to introduce a minimum of 3 new standard products every year. They also understand that some markets require a fast turnaround from order to delivery so they hold a large inventory of components, so for example a 500pc requirement can be manufactured and shipped within a 2 week period, however not before each unit has undergone a rigorous 24hr soak test.

Why not see if we can help you with an existing or future project.

For further information please email sales@craftdata.co.uk or call 01296 332000

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