Closer to the customers in Saudi Arabia

Endress+Hauser has invested roughly three million euros in a modern, state-of-the-art calibration and training centre in the industrial city of Jubail, Saudi Arabia, thus strengthing direct contact with customers in the Middle East while supporting the country’s economic development.

Saudi Arabia wants to expand the private business sector and become less reliant on oil production, two key goals of the Vision 2030 programme. “It was this vision that inspired us to create the new calibration and training center,” said Mohammed Abdellah, managing director of Endress+Hauser Saudi Arabia, during the inauguration ceremony. “With this new center, we are supporting the country to achieve these reforms and can also increase the local added value by offering local solutions,” he adds.

Hands-on training programmes

The training centre features a classroom with interactive technology, an extensively equipped workshop and a field bus training lab. It offers practical, hands-on training programs designed to impart knowledge on measurement technologies and process control systems that are in demand by the hydrocarbon, power and water and wastewater industries. Young Saudi engineers and university graduates will be able to use the facility to acquire technical know-how in accordance with the latest international standards. Local technical resources can enhance their knowledge and stay competitive with the customized trainings offered in the center.

Cost-saving calibration services

The 2,700-square-meter facility houses a modern calibration center, the only vendor-managed gravimetric calibration facility in the region, from which Endress+Hauser will offer manufacturer-independent calibration services for measurement instruments. Endress+Hauser also offers reliable on-site calibration, leading to cost savings and a reduction in production downtime. “For us, it’s important to be able to address our customers’ needs in a flexible manner and to ensure that they are optimally managed,” said Matthias Altendorf, CEO of the Endress+Hauser Group.

Strong presence in the Middle East 

The new calibration and training centre is part of the Group’s strategy. Globally active, Endress+Hauser is continuously expanding its international footprint. For almost two decades Endress+Hauser was represented in the Kingdom of Saudi Arabia by a local representative, Anasia Industrial Agencies. To optimise customer support in the region, Endress+Hauser entered into a joint venture with Anasia in 2012, enabling the Group to be directly present and close to the customers in the region. Endress+Hauser Saudi Arabia currently has 50 employees. The goal of the new investment is to strengthen the Group’s presence in the important Saudi Arabian market, as well as across the entire Middle East.

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