Instrumentation brings to the regions events which cover all aspects of the uses in industry of test, measurement, data acquisition and control.
They are focussed events for focussed business and benefits you by being ...Targeted - a dedicated event for test, measurement, data acquisition and control
Cost-effective - all-in price includes a complete stand package
Time efficient - two days of selling plus minimum build and breakdown time reduces off-road commitment
Easy to organise - Instrumentation needs no lengthy management planning. Just bring your products and sell
Easy to get to - venues are chosen to be readily accessible and provide ample free car parking ... and above all instrumentation is near your markets.
Location
With time at a premium, and business that needs to be cultivated, it is vital that your company is in the forefront of potential customers’ minds when they have problems to solve and equipment to source. Instrumentation’s venues are strategically located to reduce visitors’ travelling time. Visitors can see a wide range of companies and products all under one roof and on their doorstep.
Each venue has:
• Clear signposting from all motorways
• Free car parking on site
• Easy access for build up and breakdown
• Quality in-hall catering.
Promotion
Trident Exhibitions’ visitor attraction campaign targets those with specific problems to solve; companies looking for new products or suppliers and existing suppliers who simply want to update product knowledge. This is achieved through a mix of Direct Mail, Press Advertising, Ticket Inserts in key journals, PR, Tele-marketing and via the internet - www.instrumentation.co.uk
Visitors are directed by the keyword ‘instrumentation’ which is reinforced on all pre-show promotion including 25,000 tickets produced for each event; adverts placed in the relevant industry journals; and on all support literature. This extensive promotion of the show’s web address ensures that all interested parties can easily find and access information 24hours a day and pre-register to visit while exhibitors benefit from increased exposure via the web.
Over 60% of visitors now register online which means contact can be maintained and email reminders sent out before each show. In addition to Instrumentation, Trident's other industry events can be accessed via: www.tridentexhibitions.co.uk or by clicking the 'other shows' link on the left.
